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Which is better: Coaching or Mastermind?
Plus…an announcement for you!
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Last time I mentioned that I would address the above question,
which has been asked of me by several doctors since I started
this thread about Coaching and Mastermind groups. I
meant to get this out to you earlier, but my family kept me
booked with some planned (and unplanned!) birthday weekend
activities…and Monday was CRAZY busy.
Yes, my “3rd Annual 39th Birthday” was Sunday, and we had
the whole weekend packed with Kenan’s soccer practice and games
(I’m his coach), Reid’s T-ball pictures and games, golf with
my dad, family birthday dinners, etc…beginning THURSDAY night.
I’m still tired, and it’s Monday night…and we’re ALL (family and
team) going to Destin for Woody Oakes’ Spring Seminar on
Wednesday, where I’m speaking not once but TWICE…WHEW!
Anyway, back to the question. “So what should I be looking for,”
asked one doctor. “A Coaching program or Mastermind program?”
Although I could spend hours going on and on about each, I’ll
try to break it down pretty thoroughly but quickly here.
First, Coaching. These programs tend to be rather short term in
nature, often lasting one or two years in dentistry, with many
variations. There are in-office and out-of-office versions,
either involving primarily the doctor or with team heavily
involved.
Coaching more frequently involves an individual, per-practice
model, meaning there is more emphasis on one dental practice
or partnership. While group Coaching does exist, it must be
primarily standardized when presented in the group model…
which can have limitations.
Benefits of Coaching include the personal attention given to
the client practice, and the ability to customize the program
for each individual office. Coaching without customization should
NOT be considered, as all practices have different nuances that
require variations in protocols.
What’s usually missing from Coaching programs, however, is the
involvement and participation of other practices who are going
through similar circumstances and share common goals. That’s
where the Mastermind group comes in STRONG.
Mastermind groups bring the power of SYNERGY, which I described
in detail last time. In the Mastermind group, both diversity
and commonalities should be balanced so each member can get
different perspectives and angles on the same issues. The
collective thought processes, under careful guidance of a solid
leader, bring big breakthroughs that can literally transform a
practice, and the lives connected to that practice.
Another significant benefit of Mastermind groups is CONTINUITY.
Unlike most coaching programs that “teach and set free”, the
Mastermind group can continue perpetually. As you might
imagine, the tendency is for each group to get stronger and
stronger over time. Some members occasionally opt out after
some time, while new members join off the waiting list as slots
come open, albeit rarely. The best Mastermind groups stay largely
in tact for many years.
Masterminds are usually best carried out with only the business
leaders present, and perhaps one primary team member. These are
more strategic leadership meetings, usually held 2-4 times
per year. In between, implementation takes place…and it had
better, because each member of the Mastermind is held ACCOUNTABLE
by the group. That accountability leads to BIG growth.
Pure Mastermind groups, however, don’t often include personalized
coaching. That’s the primary limitation. Sure, you do get the
personal benefits of your own “hot-seat” hour or so, when the
entire group is focused on you and your business. And I can
personally attest that EVERY time I get BIG takeaways from OTHER
members’ hot seat hours. But other than that, there’s little
to no one-on-one time with the leader/coach.
Lastly, it can often be quite difficult to assemble a like-minded
group of business leaders, especially on a local level. Just
recently another doctor emailed me about this very thing. He tried
to form a local group with other entrepreneurial friends, and
as he put it: “the reception was lukewarm at best”. Unless there’s
a rather large group of entrepreneurial business leaders from which
to form a much smaller Mastermind group, forming such a group is
a huge challenge.
So, WHICH IS BETTER??
Can you FEEL my answer??
You got it……..BOTH!
Yes, both Coaching AND Masterminding in my opinion are the way to
go. Problem is, virtually all coaches and consultants out there
in dentistry either have one or the other. Most have a “Coaching”
program, or a “Consulting” program, or a “Mastermind group”. But
none that I know of have taken the best elements of both and
put them together into one solid Coaching AND Masterminding Program.
Until now.
That, my friend, is the announcement I have for you today!
In just a few short days, I will LAUNCH dentistry’s newest and
most innovative…and most COMPLETE…Coaching and Mastermind
Program! This program will be for a small number of dentists
who are TRULY SERIOUS about reaching levels never before thought
possible in their practices. Through ONE-ON-ONE Coaching and
cohesive Masterminding, each member who is selected for this
ELITE group from highly-interested applicants will be presented
with the most unique business building environment in dentistry.
All the details, including the composition and organization of
the program, as well as how to apply, will be covered over the
next several days. I will also reveal the NAME of the program,
which is perhaps the only thing I’m still debating! Everything
else is in place…ready to help a small, motivated group of
dentists SOAR through ANY economic conditions.
If you’d like to indicate your preliminary interest, just send
a message to Tonya Andrews, my new Dental Insiders Alliance
Business Coordinator. Her direct email address is
Tonya@DentalInsiders.com. She will organize messages and funnel
them to me…I will address them as quickly as possible.
You most certainly want to be following the next few messages,
during which I’ll outline my new Coaching and Masterminding
Program, and how to apply. Again, because of the intensive
nature of the Program, and the amount of my time involved, I
must strictly limit the size of the group to just 16 doctors.
As you can see, it’ll be quite easy to “miss the boat” if
you’re not watching closely.
That’s it for now. Have a fantastic day, and be on the lookout.
All my best,
Chris
PS: I know you may be thinking, “How much…what’s my investment?”
Well, now’s not the time to answer that. I can say right now that
the investment WILL be significant, and it should be, because the
VALUE of the information and breakthroughs uncovered during this
experience will no doubt lead to six-figure LEAPS in revenues.
Not just in the coming year, but also during subsequent years too!
Dr. Chris Bowman
Dental Insiders Alliance
